Last updated: June 04, 2026.
This privacy policy (the “Policy”) is intended to inform you of the types of information Waystone MN (“we” or “us”) collects, as well as our policies and practices regarding the collection, use, and disclosure of that information through the web pages at https://waystonemn.com/ (the “Site”).
Please read this Policy carefully, because by using the Site, you are acknowledging that you understand and agree to the terms of this Policy, and consent to the manner in which we may collect, use and disclose the foregoing information. If you do not agree to the terms of this Policy, please do not use the Site.
We encourage you to check this Site periodically for any changes. Your continued use of the Site, our products and services following the posting of changes to these terms will mean you accept those changes. We reserve the right to change the provisions of this Policy at any time.
- This Policy applies solely to information collected by the Site. It will notify you of the following:
- What Information Do We Collect?
- How Do We Use Your Information?
- Do We Share Your Information?
- Your Privacy Rights — Access to and Control Over Information
- How to Opt Out of Targeted Advertising
- Does This Policy Apply to Other Websites Linked To Or From the Site?
- Do We Collect Information From Children Under the Age of 16?
- What Steps Do We Take To Protect Your Information?
What Information Do We Collect?
Personal Information You Provide to Us
We only have access to and collect personal information (for example your name, date of birth, social security number, credit card number, mailing or billing address, telephone number, or email address, and email preferences (collectively, “Personal Information”) that you voluntarily give us via email or other direct contact from you.
Information Collected by Automated Means
Whenever you use the Site, we, as well as any of our third-party advertisers and/or service providers, may use a variety of technologies that automatically collect information about how the Site is accessed and used (“Usage Information”). Usage Information may include, in part, browser type, operating system, the page served, the time, how many users visited the Site, and the website you visited immediately before the Site.
This statistical data provides us with information about the use of the Site, such as how many visitors visit a specific page on the Site, how long they stay on that page, and which hyperlinks, if any, they “click” on. Usage Information helps us to keep the Site fresh and interesting to our visitors and to tailor content to a visitor’s interests. Usage Information is generally non-identifying, but if we associate it with you as a specific and identifiable person, we treat it as Personal Information.
Device Identifiers
Usage Information we may collect include your IP address, MAC Address or other unique identifier (each a “Device Identifier”) for the computer, mobile device, Wi-Fi card, or other technology (collectively, “Device”) you use to access the Site. A Device Identifier is a number that is automatically assigned to your Device when you access a website or its servers. Our computers identify your Device by its Device Identifier. When you visit the Sites, we may view your Device Identifier. We use this information to identify repeat visitors to our Site. We also may use this information to send you targeted advertisements and to enhance the Site.
We may associate your Device Identifier with your Personal Information. The technologies used on the Site, including Device Identifiers, to collect Usage Information may include, without limitation:
- Cookies: Cookies are data files placed on a Device when it is used to visit the Site. We may use cookies to collect and store certain information about you. We may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer until you delete them).
- Web Beacons: We may also include web beacons (also known as web bugs, Internet tags, pixel tags, tracking pixels and clear GIFs) with the content and ads that we deliver to you, which we will use to collect information regarding your interaction with our content and ads. A web beacon allows third parties to obtain information such as the IP address of the computer that downloaded the page on which the beacon appears, the URL of the page on which the beacon appears, the time the page containing the beacon was viewed, the type of browser used to view the page, and the information in cookies set by the third party.
Analytics
We use products to analyze activity on our site. We use LocaliQ’s tracking technology and/or Google Analytics to understand how users use our site to enhance the user experience on our Site.
- LocaliQ is a service provider which assists us in advertising our products and/or services. LocaliQ has a retargeting product, which enables LocaliQ to show you advertisements for our Site when you visit other sites in the LocaliQ network or in third-party networks through the use of Advertising Cookies.
- Google Analytics is a platform that collects data from the Site and creates reports that provide insights about visitors and their interactions with the Site.
How Do We Use Your Information?
- We use your information to respond to you regarding the reason you contacted us. We will also use your information as follows:
- Registration: A user may need to first complete a registration form in order to use the Site. During registration, a user is required to give certain information (such as name and email address). This information is used to contact you about the products/services on our Site in which you have expressed interest.
- Orders: We may request information from you on our order form. To buy from us, you must provide contact information (like name and shipping address) and financial information (like credit card number, expiration date). This information is used for billing purposes and to fill your orders.
- Surveys and Contests: From time-to-time, our Site may request information via surveys or contests. Participation is completely voluntary. Survey information will be used for purposes of monitoring or improving the use and satisfaction of this Site.
- Customer Service: Unless you ask us not to, we may contact you via email in the future to tell you about specials, new products or services, or changes to this Policy.
- Chat: Our Site may use chat functionality to enable direct communication with you through our Site to assess your needs and obtain your contact information for follow-ups.
Do We Share Your Information?
- We may share your personal information with trusted third-party service providers as necessary for them to perform services on our behalf, such as:
- Processing credit card payments.
- Serving advertisements and conducting contests or surveys.
- Performing analysis of our services, customer demographics, and sentiment.
- Communicating with you, customer relationship management, security, risk management, and compliance.
- These third parties have agreed not to share, use or retain your personal information for any purpose other than as necessary for the provision of Services.
We will disclose Personal Information when we believe in good faith that such disclosures are required by law, or will help to enforce our policies, protect your safety or security, or protect the safety and security of our Site. In addition, if Waystone MN or all of its assets are acquired, all of the data collected by us would be among the transferred assets.
Your Privacy Rights — Access to and Control Over Information
- We offer you choices regarding the collection, use, and sharing of your Personal Information. You can do the following at any time by contacting us via the email address or phone number given on our Site:
- See what data we have about you, if any.
- Change/correct any data we have about you.
- Have us delete any data we have about you.
- Notify us if you do not want us to share your Personal Information for marketing and promotional purposes.
- Your opt-out request will be processed within 30 days of the date on which we receive it.
How to Opt Out of Targeted Advertising
- If you prefer to not receive targeted advertising, you can opt out of some network advertising programs by visiting the following links:
- Digital Advertising Alliance (DAA) Opt-Out Page: https://www.aboutads.info/choices/
- LocaliQ Opt-Out: https://localiq.com/optout/
- Google Analytics Opt-Out: https://tools.google.com/dlpage/gaoptout
- Do Not Track Options: https://www.allaboutDNT.com
External Links & Children's Privacy
- Third-Party Links: The Site may contain links to other websites. Any Personal Information you provide on linked pages is provided directly to that third party and is subject to their privacy policy. We are not responsible for the content or privacy practices of these websites.
- Children’s Privacy: The Site is not intended for use by children under the age of 16, and Waystone MN does not knowingly collect or use any Personal Information from such children. If we discover such data has been collected, we will take reasonable steps to delete it.
What Steps Do We Take To Protect Your Information?
We take physical, electronic, and procedural safeguards designed to protect your Personal Information from loss, misuse, and unauthorized access. Please be aware, however, that despite our efforts, no security measures are perfect or impenetrable. To protect your account, you must keep your password confidential.
Limitation of Liability
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, UNDER NO CIRCUMSTANCES, INCLUDING, BUT NOT LIMITED TO, NEGLIGENCE, WILL WE BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL OR CONSEQUENTIAL DAMAGES THAT RESULT FROM OUR PROCESSING OR USE OF PERSONAL INFORMATION, EVEN IF WE ARE ADVISED BEFOREHAND OF THE POSSIBILITY OF SUCH DAMAGES. THE MAXIMUM AMOUNT OF DAMAGES FOR WHICH WE WILL BE LIABLE UNDER THIS AGREEMENT WILL BE THE GREATER OF THE FEES YOU PAID FOR ANY PRODUCT IN CONNECTION WITH WHICH YOU PROVIDED YOUR PERSONAL INFORMATION, OR $100.
Miscellaneous & Questions
This Policy and the privacy practices of Waystone MN will be governed by and construed in accordance with the laws of Minnesota in the United States.
If you have any questions about this Privacy Policy, please contact us at:
Waystone MN
601 Carlson Pkwy, Suite 1050
Minnetonka, MN 55305
Phone: (612) 425-0026
Email: info@waystonemn.com
Website: https://waystonemn.com/